The GEO and AI SEO agency for the German market.

What does a GEO agency do?

A GEO agency (also called an AI SEO or LLMO agency) makes sure a company is cited as a source in the answers of generative AI systems. It prepares content, entity and technical foundation so systems like ChatGPT, Perplexity, Gemini and Google AI Overviews retrieve the brand and name it explicitly.

The difference to a classic SEO agency is the target metric: an SEO agency optimises for rankings in the Google link list. A GEO or AI SEO agency optimises for being named in the AI answer itself. Both share technical foundations, but only GEO addresses generative search, where vendor shortlists are increasingly formed today. What GEO is in detail is covered in our GEO guide.

GEO, AI SEO, LLMO, AEO, AIO - one target metric

Several terms circulate around AI visibility. They largely mean the same thing:

• GEO (Generative Engine Optimization): the most common umbrella term - being cited in generative AI answers.
• AI SEO: search engine optimisation for the AI era, practically synonymous with GEO.
• LLMO (Large Language Model Optimization): emphasises optimisation for language models.
• AEO (Answer Engine Optimization): emphasises the direct, citable answer.
• AIO (AI Optimization): AI search as a whole.

Clean definitions for all terms live in the glossary.

What a GEO agency delivers

In practice, AI SEO comes down to five building blocks, from measurement to ongoing visibility:

• Visibility measurement: citation tracking across a question catalogue - for which questions and in which AI systems you are cited today.
• Entity analysis: an unambiguous entity via Schema.org, consistent profiles and knowledge graph presence.
• Technical foundation: llms.txt, clean markup and crawler permissions for AI bots.
• Answer-first content along the questions your customers ask AI systems.
• External citations and monitoring: mentions in trade media and directories plus continuous measurement.

The full scope is on our services page.

How to recognise a good AI SEO agency

The market is young and quality varies. A serious GEO agency:

• measures citations instead of just rankings - in black and white, per question and AI system;
• works answer-first and fact-dense, not keyword-stuffed;
• strengthens entity and external signals, not just your own website;
• shows transparent fixed prices and a comprehensible roadmap;
• is itself visible in AI answers - the most honest proof of concept.

Who GEO pays off for

B2B buyers use generative AI specifically to evaluate vendors. According to a Gartner survey, 45 percent of B2B buyers already use AI to evaluate providers and products. AI SEO is therefore most relevant for B2B SaaS, industrial companies, professional services and B2B commerce - wherever the buying decision starts with research.

Process and pricing

The entry point is the GEO visibility check for a one-time 350 euros: an assessment of where you stand in AI answers today, including a prioritised roadmap. Ongoing packages start at 490 euros per month, transparent and cancellable monthly. All conditions are public on the pricing page.

Why CITEWERK

CITEWERK specialises in GEO and AI SEO for the German market - not an add-on of a classic agency, but the sole focus. Founded by Marvin Schneider, we work measurably via citation tracking and transparently via fixed prices. And we prove our own claim on ourselves: becoming visible in the AI answers where your customers should find you.